Top 10 Shopify Competitors

Summary: Ten top Shopify competitors to be considered in 2021

Shopify has many advantages, including dropshipping as well as being an all in one ecommerce platform.

But, there are plenty of companies out there that could pose a serious challenge to your company. The factors that matter most are how complex your store is, as well as the marketing and sales features you need.

These are the best Shopify competitors, both for SMBs or enterprise businesses.

  • Wix: Selling online is easy
  • Squarespace: Make a stunning and elegant storefront
  • Big Cartel – Manage an online store basic
  • Square Online: Connect offline with online sales
  • WooCommerce – Add an online shop to WordPress
  • Zyro is a tool that allows you to create an ecommerce store in minutes
  • BigCommerce: Manage large product ranges
  • Volusion: At a glance, see store performance
  • Magento: Make your store unique with the code
  • OpenCart – Integrate ecommerce functionality with no cost

Shopify Competitors 

1. Wix: simple drag-and-drop website builder


WIX has a solid reputation of user-friendliness. That’s why it is regularly on the Shopify top 10 list. With its drag-and–drop website builder, you can quickly create custom storefronts.

Wix Dashboard allows you to select from over 100 ecommerce template options and manage different aspects such as order tracking or printing shipping labels. Wix also has an App Market, which offers tools to enhance the functionality and design of your store. Many useful features are available on Wix, such as flexible payments or loyalty programs.

Wix does have its downsides. Wix will not allow you to add more pages than 100 to your site. Also, Wix doesn’t offer support for TikTok and other sales channels. This could make it difficult to create a Wix store.


  • Simple drag-and-drop functionality
  • Useful ecommerce apps
  • Regularly releases new features


  • No dropshipping support
  • Storage is limited

Price: $17-$35 per month

2. Squarespace: Elegant online store templates


Squarespace puts a lot of emphasis on making your store attractive and modern. This website builder features over 100 templates that can be used to create online stores. The majority of them have a minimalistic, elegant design and are all mobile-responsive.

Squarespace is a powerful ecommerce platform. Squarespace offers a wide range of ecommerce features. You can sell unlimited digital or physical products, send abandoned-cart recovery emails, set up shipping zones, calculate tax automatically, and many other things. This website builder has a very intuitive interface, so you should find it very easy to set up an online store.

Squarespace doesn’t allow you to offer different payment options. This is one of its downsides. Squarespace allows you to accept payments via Stripe, PayPal and Squarespace. This could have negative consequences for your customer experience if selling internationally.


  • Stunning, responsive templates
  • Unlimited products for every plan
  • Native analytics feature


  • Limited payment options
  • Small app store

Price: $18-$40 per month

3. Big Cartel: An ecommerce platform for basic, small stores


Big Cartel explains that it’s been “built to stay small” and that the platform is best for people who are just starting their business and need basic sales features. Big Cartel merchants have full access to all the standard ecommerce tools, such as discount codes or the option to sell via Facebook.

Big Cartel makes it simple to set up an online store. You will be guided through the process with prompts. Unfortunately, Shopify is not the only competitor. You’ll need to learn how to manage some elements.

Big Cartel allows customers to add their own images to their online stores. However, editing images requires code. HTML/CSS editing is not available to those who are on a paid plan. If you decide to start with the free plan, you should be able not to customize in the future.


  • It is easy to use the onboarding process
  • Clear, responsive themes
  • Integration through social selling


  • No image editor
  • Maximum 500 products

Price: $0-$19.99 per month

4. Square Online: Sync offline and Online Sales


Square Online is simple to use and offers a wealth of sales tools. It allows you to sell unlimited amounts of products, create gift card, and even send out abandoned-cart emails.

Square Online is able to unify offline and internet sales. You can sync your inventory with your online shop if you own a physical retail store. Square Online offers an absolutely free version to companies that want to start selling digitally.

Unfortunately, this cross-channel simplicity comes at a cost of customization. The only thing you have is five options for style and 15 colors to choose from. Square Online simplifies things, but it limits creativity.


  • Clear and simple dashboard
  • Beginners get a free plan
  • Perfect for combining offline and online sales


  • Modifications are minimal
  • Limited customer support (only on specific days and during certain hours)

Price: $0-$72 per month

5. WooCommerce: Ecommerce plugin with unlimited customization


A WordPress website for an online store that is completely customizable?

Yes, please.

WordPress WooCommerce adds ecommerce functionality for your WordPress website. It supports product variation, allows you show ratings and reviews and has a wide variety of extensions to help expand your store.

WooCommerce is a great choice because of its ecommerce capabilities. WooCommerce is very customizable, just like the core WordPress platform. You can even add share buttons and other widgets to your pages to make them more interactive and effective. You can also customize the WooCommerce theme or create a custom theme to personalize and personalize your storefront.

WooCommerce makes it more complicated to create stores by requiring that you set up WordPress hosting. WooCommerce can be daunting if you’re not familiar with ecommerce platforms.


  • Numerous themes and plug-ins
  • Integrate WordPress with ease
  • Active developer community


  • No built-in hosting
  • Responsible for maintaining website

Price: $0 per month + web hosting cost

6. Zyro – Create a functional shop in just minutes


Zyro may be less well-known than some Shopify competitors, however it is still worth considering. This website builder in Lithuania provides a variety of ecommerce options, including multilingual setups and abandoned cart recovery.

Zyro offers a variety of online store templates that can be used to build your online store. Zyro is limited to a few dedicated ecommerce themes. The ones that are available are elegant and modern. These themes are simple to install and will allow you to create a functional store within minutes. Zyro allows you to integrate with Amazon and Facebook shops. This will help you increase sales channels.

What about Zyro’s limitations? You can’t change your template once you’ve chosen one. If you modify a template and decide it’s not suitable for you, you can create a brand new website. Zyro’s drag&drop elements can be used to create text, image and map content. You don’t need anything else.


  • It is easy to create a site.
  • An AI tool that helps with content
  • Free slogan and logo maker


  • No template changing
  • Domain setups that are complicated

Price: $9.90-$14.90 per month

Shopify competitors in large/enterprise organizations

7. BigCommerce: Built to handle large volumes of sales



BigCommerce can be used by large online retailers who sell thousands of products. It offers many features to help manage large product categories, including product categorization options and bulk editing. To save time and speed up your rollout of newer versions, you can apply changes to multiple product variants.

BigCommerce also offers product management tools. These can help you quickly grow your sales. These include multiple payment methods, abandoned cart email, and the ability of sorting customers into specific groups to help you sell to them.

BigCommerce is not the right fit for every retailer, despite all of its great features. BigCommerce doesn’t provide the best solution for those who want to sell products online and offline, or if they need to integrate sales and marketing systems.


  • Great features for product management
  • Multiple sales channels
  • Various templates


  • No integrated POS
  • Limits on annual online purchases

Price$29.99–$299.95/month; custom pricing available for Enterprise plan

8. Volusion: Data tools and great analytics by Volusion



Volusion a site builder that is great for data geeks. Even though it can be a bit confusing for newbies this ecommerce platform offers a lot of potential. You will have access to advanced tools that can help you increase sales such as abandoned cart recovery, personalized invoices, and more. Branding opportunities are available to make sure your site stands out.

Volusion is a leader in analytics. You can access all information about customer buying habits and their purchasing preferences through the extensive reporting section. You can share many reports with stakeholders. Additionally, you will get real-world insights about stock levels. Volusion allows you to see exactly how your company works and can suggest ways to make it even better.

Volusion offers deep insights and isn’t necessarily the easiest to use. It takes some time to set up your site and there are some limitations.


  • Analytics tools that are great
  • Mobile app


  • There is no blog feature
  • SSL Not Available for Free

Pricing: $29 to $299 per month; custom pricing available for Prime plan

9. Magento: Make a custom website (with code).


Magneto gives businesses flexible, open-source features for building websites. Its ecommerce platform, which is now part Adobe Commerce Cloud, allows unlimited product uploads and high-level security. Additionally, it offers a fast loading speed for an outstanding user experience.

Magento is the ideal solution for larger companies who need to scale their store. Magento provides a range of business intelligence tools that identify top-selling products. Order management and inventory tracking help you stay on top your daily tasks.

Magento is not for the beginner store-builder, though it has a lot to offer in terms of flexibility and value for brands. Open-source solutions require a basic knowledge of coding to allow for extraordinary customization. Unless you’re on an Enterprise plan, you won’t have any support team.


  • Highly customizable platform
  • Excellent community
  • International selling supported


  • This is not the right place for beginners
  • To use: Expensive

Prices: Customized pricing based sales volume

10. OpenCart: lightweight ecommerce application


OpenCart allows you to be as flexible or scalable as possible as an open-source platform for ecommerce. A dashboard with intuitive admin features gives easy access to sales metrics. You can also boost sales by listing as much product as you wish on your online store, and linking your site with third-party sales channels like eBay or social media.

OpenCart is perfect for international selling. There are multiple languages and currencies to choose from. Partnering with international shipping companies is possible. OpenCart features convenience features like membership accounts or guest checkouts to keep your customers coming back.

OpenCart isn’t the easiest platform to manage your online store. OpenCart lacks many essential functions. OpenCart isn’t convenient for things like ordering fulfillment or managing orders. You’ll have to visit the OpenCart marketplace to find the plug-in you need.


  • Software flexible
  • Low running costs
  • Commerce internationally


  • No built-in hosting
  • For most features, integrations are required

Monthly Price: $0 plus web hosting

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